Why this page exists
Everything published on ootheday.com takes the same route from idea to page. This document explains that route so you can judge our work fairly.
Standards
How Ootheday chooses topics, checks claims, names writers, dates articles and handles corrections and commercial links.
Everything published on ootheday.com takes the same route from idea to page. This document explains that route so you can judge our work fairly.
We earn from some outbound links. That pays for hosting and research time, and it does not decide the verdict of any page.
If a partner asks us to remove a criticism, the answer is no, and the request itself may end up mentioned in a future article.
Bylines are real people with real archives attached. If you disagree with a piece, you can see what else the same person has written and judge accordingly.
Talia Brenner, Founder and personal stylist. Talia started by dressing friends for job interviews and first dates in college, and kept going once she realized most style advice assumes a budget and a body nobody she knew actually had.
Noah Castillo, Thrifting and secondhand writer. Noah has bought secondhand clothing for a decade and knows exactly which stores run small, which run large, and which tags mean nothing at all. He writes about buying used clothing without guessing.
Ines Duarte, Accessories and styling writer. Ines believes one well chosen accessory does more for an outfit than five new pieces of clothing, and she has spent years testing that theory against her own closet.
Topics come from three places: reader mail, our own notes, and gaps we notice while reading what else is published. Nothing gets written because a keyword tool suggested it.
Published means published. We do not bump dates to look active, and an edit only changes the modified date when it changes what the article actually tells you to do.
Write to info@ootheday.com with the page address and what is wrong. Factual errors are fixed quickly. If the correction changes the conclusion of a piece, we add a short note at the foot of the page rather than quietly editing it.